The All-Organic Spice Brand. At my role at Simply Organic, I was the Associate Art Director. Under the Creative Director, I managed every creative touchpoint ranging from Packaging Design, Campaign Art Direction, Social Media, Motion Graphics, Website Banners, Print Ads, Digital Banners, Product Photography and More.
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Rebrand
When I started in 2021, the team had previously worked with a creative agency to design the overall look and feel of the brand. My role was to take that styling and redefine our packaging, advertising, social media, marketing visuals and web design.
Photography shot by Cassie Stiltner & Crowded Kitchen
Art Direction
Responsible for overall visual aspects of Simply Organic campaigns from concept to execution with photographers. Art Directed food photography on our rebranded packaging.